Promotional products, or ad specialties, are useful items imprinted with an advertiser's logo or message. Think of all those freebies like mugs and T-shirts you get at trade shows. These products are kept by recipients, offering great exposure for the advertiser's message.
Silk Screen & Embroidery
Screen printing is a printing technique whereby a mesh is used to transfer ink onto a substrate, except in areas made impermeable to the ink by a blocking stencil. Embroidery is the method used for decorating fabrics with a needle and a thread.
Commercial printing is the process of taking art work and transferring that work onto a piece of paper or card stock. Many companies use a form of offset printing to transfer four sets of color, being cyan, magenta, yellow and black or otherwise known as CMYK.
Signs & Banners
Signs and banners are a form of outdoor advertising. Most banners are now digitally printed on large format inkjet printers which are capable of printing a full color outdoor billboard on a single piece of material.